International Business: Environments & Operations Author: Amazon Prime Sign in to turn on 1-Click ordering | Language: English | ISBN:
0132668661 | Format: EPUB
International Business: Environments & Operations Description
An effective balance between authoritative theory and meaningful practice.
International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice.
This edition features updated author-written cases, including ten entirely new cases, and expanded coverage on emerging economies.
- Hardcover: 888 pages
- Publisher: Prentice Hall; 14 edition (January 6, 2012)
- Language: English
- ISBN-10: 0132668661
- ISBN-13: 978-0132668668
- Product Dimensions: 11 x 8.7 x 1.4 inches
- Shipping Weight: 4.2 pounds (View shipping rates and policies)
Overall, this textbook has a lot of merit and is chock-full of very useful information, and many cited sources. However, it does have its flaws too. I will begin with the positive points as I also describe the textbook's overall features. I will then touch on the two main negative points, and close by explaining the context of my review.
PROS:
On the positive side, the chapters all begin and end with excellent case studies. The range of subjects covered throughout the textbook is excellent because it introduces just about every topic you would need to know when engaging in international business (especially from an operations standpoint). The Table of Contents is as follows:
PART ONE: Background for International Business
...1 Globalization and International Business
PART TWO: Comparative Environmental Frameworks
...2 The Cultural Environments Facing Business
...3 The Political and Legal Environments Facing Business
...4 The Economic Environments Facing Businesses
...5 Globalization and Society
PART THREE: Theories and Institutions: Trade and Investment
...6 International Trade and Factor-Mobility Theory
...7 Governmental Influence on Trade
...8 Cross-National Cooperation and Agreements
PART FOUR: World Financial Environment
...9 Global Foreign-Exchange Markets
..10 The Determination of Exchange Rates
PART FIVE: Global Strategy, Structure, and Implementation
..11 The Strategy of International Business
..12 Country Evaluation and Selection
..13 Export and Import
..14 Direct Investment and Collaborative Strategies
..15 The Organization of International Business
PART SIX: Managing International Operations
..
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