Ultimate Guide to Link Building: How to Build Backlinks, Authority and Credibility for Your Website, and Increase Click Traffic and Search Ranking Author: Eric Ward | Language: English | ISBN:
B00BAHA0Q6 | Format: PDF
Ultimate Guide to Link Building: How to Build Backlinks, Authority and Credibility for Your Website, and Increase Click Traffic and Search Ranking Description
The web today is comprised of trillions of links: links between websites, links within social media venues like Facebook and Twitter, and even links in email inboxes. Who links to a site and how they link to it is one of the most important factors that search engines rely on when ranking results. But how do marketers control this? Link building expert Eric Ward provides the answers.
Sharing little-known techniques for link building via social media platforms, blogs, partnerships, public relations, articles, and more, Ward teaches marketers which link-building techniques will maximize the quality links that point to their site, allowing them to charm both search engines and customers and which methods to avoid.
This one-of-a-kind guide details a variety of link building tools, tactics, and techniques illustrated by case studies, expert interviews, and resources. Ward leaves no opportunity unexplored, and no link-building questions unanswered.
- File Size: 2849 KB
- Print Length: 260 pages
- Page Numbers Source ISBN: 1599184427
- Publisher: Entrepreneur Press; 1 edition (March 1, 2013)
- Sold by: Amazon Digital Services, Inc.
- Language: English
- ISBN-10: 1599184427
- ISBN-13: 978-1599184425
- ASIN: B00BAHA0Q6
- Text-to-Speech: Enabled
X-Ray:
- Lending: Not Enabled
- Amazon Best Sellers Rank: #86,256 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
- #74
in Books > Computers & Technology > Home Computing & How-to > Online Searching - #74
in Kindle Store > Kindle eBooks > Business & Money > Marketing & Sales > Advertising - #76
in Kindle Store > Kindle eBooks > Business & Money > Marketing & Sales > Marketing > Web Marketing
- #74
in Books > Computers & Technology > Home Computing & How-to > Online Searching - #74
in Kindle Store > Kindle eBooks > Business & Money > Marketing & Sales > Advertising - #76
in Kindle Store > Kindle eBooks > Business & Money > Marketing & Sales > Marketing > Web Marketing
I received this book just a few days ago and haven't been able to put it down. I bought it based on 2 referrals, one was personally given to me over the phone from an SEO guy I pay to consult with from time to time, and the other was from Matt Cutts of Google - not directly, of course, but via the quote at the top of Mr. Ward's website. I figured anyone worthy enough to be mentioned by Mr. Cutts is certainly worthy of my attention.
I'm an inventor/entrepreneur who has to wear many hats. After creating and figuring out how to manufacture my product, the next hat I wore was "web developer/online marketer." Then, after the sites were built and converting, I put on an SEO hat in order to generate more traffic. I am by no means an expert on SEO at this point, therefore, I'm always hungry for new information.
I consider this book the new bible for SEO because it teaches just about everything you need to know and if you're an amateur, like me, it's best to learn the right way from the very beginning. OK. Enough fluff. Here are my observations about the book:
1. It teaches the proper mind-set for approaching link building. This is the most important part.
2. It suggests many wonderful SEO tools and the sources to get them. I have already downloaded a half dozen.
3. It suggests lots of fantastic sources of information about SEO. Sign up for free to these sites and you'll get email teasers, ebooks, etc that are full of great information.
4. Takes the guesswork out of implementing your stategy to get links directly from webmasters in related niches.
5. It inspired me to become a paid monthly member of "Link Moses", which looks to be the best $8/month anyone I'll ever invest in SEO.
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